ELAC
ELAC

Partner With ELAC

Support Local Kids. Strengthen Your Community.

When you sponsor Essendon Little Athletics, you're doing far more than placing your logo on a website or banner.  You're helping hundreds of local children discover confidence, resilience, friendship and a lifelong love of being active.

Our sponsors play an important role in helping us provide quality programs in a welcoming, family-focused environment.  Together, we're investing in healthier, happier and more connected communities.

Who We Are

Essendon Little Athletics Club is one of Melbourne's long-standing Little Athletics centres, proudly serving families across Aberfeldie and the surrounding suburbs.

Each year we welcome children aged 5–16 to participate in:

  • Summer Track & Field
  • Winter Cross Country
  • Weekly coaching
  • Representative competitions
  • Club events and community activities

Our athletes are supported by an incredible network of volunteers, coaches and families who share a passion for helping children thrive.

Why Partner With ELAC?

Sponsoring ELAC is an opportunity to connect with an engaged local community while supporting grassroots sport. As a sponsor, your business can benefit from:

  • Exposure to hundreds of local families
  • Recognition on our website and social media
  • Branding opportunities at competitions and events
  • Newsletter promotion
  • Community goodwill
  • Association with a respected local sporting organisation

 

Major Partner

Our premier partnership opportunity.
Suitable for businesses seeking significant community visibility and a long-term association with one of Melbourne's largest Little Athletics centres.

Potential Benefits:

  • Naming rights opportunities
    – Where available at a local level and not impeding on Coles’ national naming rights
  • Category exclusivity
  • Premium venue signage
  • Major branding across centre assets
  • Website partner recognition
  • Social media promotion
  • Newsletter inclusion
  • Event and presentation opportunities
  • Priority partnership status across ELAC communications

Supporting Partner

Designed for businesses looking to build meaningful community engagement and consistent
brand exposure.

Potential Benefits:

  • Branding on selected centre merchandise and apparel
  • Event sponsorship opportunities
  • Recognition at presentations and awards
  • Venue signage opportunities
  • Website and social media promotion
  • Newsletter inclusion
  • Partner recognition across centre communications

Examples may include:

  •  Awards Partner
  • Personal Best (PB) Partner
  • Event Day Partner
  • State or National Camp Partner
  • Coaching Program Partner

Community Partner

In-Kind Support or Local Business Contribution
An opportunity for local businesses to support the centre through products, services, vouchers or other contributions.

Examples include:

  • Athlete awards and prizes
  • Food and beverage support
  • Printing and signage
  • Professional / discounted services
  • Equipment and merchandise
    Benefits may include:
  • Business recognition within the ELAC community
  • Social media acknowledgement
  • Website listing
  • Event recognition
  • Opportunities to engage directly with local families

Custom sponsorship packages are also available, and we're always happy to discuss ideas that create value for both your business and our club.

What Your Support Helps Fund

Every dollar helps create better opportunities for our athletes.  Your sponsorship directly contributes to:

  • New athletics equipment
  • Coaching resources
  • Athlete development
  • Ground improvements
  • Volunteer training
  • Club events
  • Facility upgrades
  • Inclusive participation initiatives

Let's Build Something Together

If your business shares our commitment to supporting young people and strengthening the local community, we'd love to start a conversation.  Together, we can create a partnership that benefits both your business and the next generation of ELAC athletes.